Photographed several worldwide ad campaigns for Microsoft Windows & Surface. Worked closely with the Art Director and Producer to execute Creative Director’s vision to create imagery that told the story of connection, inclusivity and mobility. Traveled to eight countries including Europe, Asia & Russia to photograph models and employees using Microsoft Products.
Traveled to Boston to photograph a recruitment lookbook for Massachusetts Institute of Technology. Was given access to classrooms, science and tech labs to find the story of what makes M.I.T. a sought after school to attend. Partnered with a producer and art director I was challenged to tell the story of history, superior access and student work ethic.
Helped create and execute new branding direction for Netflix. Worked closely with the Branding Director to create new ideas to tell the story of superior content, ease of use and popularity. Photographed in several different locations across the United States and worked closely with the production, design and creative teams to execute vision.
Was tasked with helping customers get back in the air after time away from travel. Worked closely with the director of the Port of Seattle to create a new campaign around the story that air travel is safe, clean and fun. The images were used in ad campaigns as well as printed on a large scale at SeaTac International airport on elevator doors and in main ticketing areas.
My motion capture and editing skills focus mainly on short form and social media application. I’m very much drawn to a natural, journalistic approach that captures real moments. I try to stay away from excessive lighting or production. For that type of more polished work, I work closely with Whitford Foundry to produce high end, long form motion capture.
I added writing to my storytelling toolbox ten years ago when I self published a book on the positive effects of the 2009 recession. Since then I have published a second book, written and photographed several editorial assignments for local magazines and I help clients with website and marketing content. My second book, a travel memoir, is available on Amazon and is called, ‘Carry Me Home.’
What started as a 9-month personal project for me back in 2009, documenting positive recession stories, has turned into a self-published book, a sold out gallery show, and a website holding over 20 inspiring stories of redemption, resilience and celebrating the beauty in the struggle of life. The currency project website can be found at www.thecurrencyproject.com